Push notifications that improve app retention.

Push notifications that improve app retention.

Most notifications fail for one reason: they're written for the company instead of the user.

"Come back." "Don't forget." "Complete your profile." Nobody opens an app for that.

The good ones arrive at the right moment. Duolingo doesn't tell you to open the app; it reminds you that you're becoming someone consistent.

Before you send one, ask whether the user will be glad it arrived. If not, it's noise, and noise gets apps deleted.

Want us to look at your app's retention? Book a free discovery call.

#AppRetention #PushNotifications